Project Horizon was announced last as the centrepiece of a desktop-virtualisation product roadmap that could eventually see a hypervisor being installed a wide range of mobile devices, allowing the mobile device to become a virtual desktop linked to VMware vSphere virtual-server platforms.
Bryan Byun, general manager for cloud applications with VMware, said that the mobile and cloud era dictates anywhere, any device access to applications within - and outside - the firewall, and introduces fundamental new challenges to the traditional enterprise security and management model.
"VMware Horizon App Manager addresses these challenges by re-inventing end-user identity and application management as a cloud service, and providing an easier way for IT and users to embrace a new way to work", he explained.
According to VMware, at its heart, the app includes an identity as a service hub that is billed as securely extending a user's existing identity in systems such as Microsoft Active Directory or other directory options, into third-party public cloud applications like Box.net, BroadVision, Google, Salesforce.com, WebEx, Workday and others.
This, claims the firm, dramatically simplifies the management of multiple access credentials, which has turned into something of a necessity brought owing to the growing number of cloud applications now found in a typical enterprise.
VMware isn't releasing the app - which costs $30.00 per user, per year - on the iTunes store just yet, but is offering the app to selected customers in the US, Canada and the Asia-Pacific. Trials are also taking place in the UK and Europe, Infosecurity understands.